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The Hirano family's outing - Coffee and sundries at Fujiwara Shoten

2025.4.30

35 minutes by car from GURURURITO.


Fujiwara Shoten is located in a peaceful area of fields in Omokibara, Tomi City.

On a nice, refreshing morning,
I woke up a little early to go out with my family.

"Oh yeah, let's stop by Fujiwara Shoten!
I suddenly thought, "Let's stop by Fujiwara Shoten!

We visited this wonderful cafe once before and it really hit the spot for my husband and I. We thought we'd come back, but it's been about 2 years since we last visited.

We've been thinking about coming back, but
realized it's been about 2 years.

 

Time flies indeed.

When I opened the door and
excitedly entered the restaurant,
I was welcomed by the owner and his wife with smiles.

Long time no see!"

 

!!!!"

 

I was impressed that he remembered me
even though I had only visited the store once.

Even though it's only the second time, and it's been a while,
you feel like you've somehow "come home."
A warm space.

The store is decorated with miscellaneous goods and fixtures that the couple has collected over the years.

The store also sells kitchenware and clothing, all of which are beautifully arranged.

 

The coffee is made by the owner, one cup at a time, by paper drip.
It is open from 8:00 a.m. and offers a morning menu (8:00-10:00 a.m.).

 

What can I recommend?


Deck seating with a view of the mountains in the distance.

The best view.

 

On this day, there were dandelions blooming all over the place,

We had a very nice springtime experience.

 

 

I came across a wonderful old cloth with a checkered pattern.
I am now excited to make children's clothes.

 

 

A warm couple, a delicious café menu, a spectacular view and once-in-a-lifetime goods.

 

We recommend this store, which is full of what we are looking for.
Please stop by if you have a chance.

(miki)

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"Coffee and sundry goods store" Fujiwara Shoten
〒389-0403
96-2 Omakibara, Higashimichi, Nagano, Japan
Business hours: 8:00-15:00
Closed: Wednesday and Thursday
*Some days are temporary holidays, so we recommend checking our Instagram calendar before visiting our store. We recommend that you check the calendar on Instagram before visiting the store.

ぐるりと、 
 辿り着く。

Access

Business hours 10:00 -16:00 Closed on Tuesdays and Wednesdays

2908, Takano-cho, Sakuho-cho, Minamisaku-gun, Nagano, Japan

gururito.atelier@gmail.com
TEL 050-1203-3009

Google Map 

For those coming by car

4 minutes from Sakuho IC on the Chubu Cross-Island Highway
4 parking lots are available.
*We recommend that you use Google Maps as your car navigation system may not show the exact location.
https://g.page/GURURITO
It takes about 2.5 hours from central Tokyo by Shinkansen bullet train or car.
One hour drive from Karuizawa and Kiyosato area.
Two hours drive from Hakuba area.

For those coming by public transportation

About a 7-minute walk from Haguroshita Station on JR Koumi Line
(It is the 9th station and 35 minutes from Sakudaira Station on Hokuriku Shinkansen Line)